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Whitworth journalism student receives MarCom internship award

May 25, 2010

Sophomore Heather Kennison has been selected to receive this year's Spokane Regional MarCom Association internship award. Kennison, a journalism and Spanish double-major, is one of three recipients of the award from a competitive field of applicants.

Kennison was chosen by a panel of local marketing communications and public-relations professionals who evaluated applicants based on requirements including portfolio examples, news-release writing skills, and interview performance.

Kennison will conduct her internship over the course of 10 weeks this summer and will be paired with MarCom-associated communications professionals at the City of Spokane. Her duties will include updating the city's website content and helping to write and research speeches for local officials.

"I'm looking forward to learning more about the City of Spokane and about how my area of study works in the professional world," Kennison says. "I hope that this internship will give me the confidence and experience to find my way in a constantly changing field."

In addition to her internship position, Kennison will receive a $2,000 stipend. MarCom (formerly known as the Spokane Public Relations Council) finances the internship program through its annual Spark Awards competition and other fund-raising activities. The program is open to area undergraduate college students majoring in marketing communications, public relations or related fields.

"Heather is a hard worker who quickly became more active than most students about pursuing the extra activities that will enhance her education and someday improve her chances in the job market," says Jim McPherson, associate professor of communications at Whitworth. "She is an editor for the student newspaper and maintains a thoughtful personal blog, and she has been chosen to study at Whitworth's new Costa Rica Center next year. This internship is another example of her drive to succeed, and, as has been the case with previous MarCom interns from Whitworth, she will learn a lot from this experience."

Past Whitworth students who have won the MarCom internship include Kelly MacDonald, '09, Jennifer Norwood and Meara Hall, both '09, Leah Motz, '08, and Nichole Betts and Joe Johnson, both '07.


Alyssa Ando, internship chair, Spokane MarCom, (509) 475-6349 or

Emily Proffitt, public information officer, Whitworth University, (509) 777-4703 or